Your Privacy Options
Cookie Policy
Effective Date: July 1, 2026
Audiense, LLC including its affiliated entities and subsidiaries (“Audiense,” “we,” “our,” or “us”) uses cookies and similar technologies on our websites, applications, and online services (collectively, the “Services”). This Cookie Policy explains what cookies are, how we use them, and the choices available to you regarding their use.
This Cookie Policy should be read together with our Privacy Policy.
What Are Cookies?
Cookies are small text files that are placed on your computer, mobile device, or other internet-enabled device when you visit a website. Cookies allow websites to recognize your browser or device and store certain information about your preferences or past actions.
We may also use similar technologies, including:
- Web beacons
- Pixels
- Tags
- Local storage technologies
- Device identifiers
- Analytics technologies
For purposes of this Cookie Policy, we refer to all such technologies collectively as “cookies.”
Why We Use Cookies?
We use cookies and similar technologies to:
- Operate and secure our websites and services;
- Authenticate users and maintain login sessions;
- Remember user preferences and settings;
- Improve website functionality and performance;
- Analyze website traffic and user behavior;
- Measure the effectiveness of marketing campaigns;
- Personalize content and user experiences;
- Deliver relevant advertising and marketing communications;
- Detect and prevent fraud, abuse, and security incidents; and
- Comply with legal and regulatory requirements.
Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the operation of our Services and cannot be disabled through our preference tools.
These cookies may be used to:
- Enable core website functionality;
- Maintain security and authentication;
- Process transactions;
- Balance network traffic;
- Store privacy and consent preferences.
Without these cookies, portions of the Services may not function properly.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our Services.
They collect information such as:
- Pages viewed;
- Time spent on pages;
- Navigation patterns;
- Device and browser information;
- Error reports;
- Traffic sources.
This information is generally aggregated and used to improve the performance and usability of our Services.
Functional Cookies
These cookies allow us to remember choices you make and provide enhanced functionality.
Examples include:
- Language preferences;
- Geographic preferences;
- User interface customizations;
- Saved settings and preferences.
Advertising and Targeting Cookies
We and our advertising partners may use cookies and tracking technologies to:
- Deliver advertisements that may be relevant to your interests;
- Measure advertising effectiveness;
- Limit repetitive advertisements;
- Build audience segments;
- Support retargeting and remarketing activities.
These technologies may allow third parties to collect information regarding your browser, device, or interactions with our Services.
Depending on your jurisdiction, certain uses of these technologies may be considered targeted advertising, sharing of personal information, or a sale of personal information under applicable privacy laws.
Cookies We Use
For a complete list of the specific cookies we use on our Services, including their names, purposes, and durations, please visit our cookie preference center. You may also use the preference center to manage your cookie preferences and exercise your choices regarding non-essential cookies.
Third-Party Cookies
Some cookies are placed by third parties that provide services to us.
These third parties may include:
- Analytics providers;
- Advertising networks;
- Marketing automation providers;
- Social media platforms;
- Customer support providers;
- Website performance providers.
Examples may include Google Analytics, LinkedIn, Meta, Salesforce, HubSpot, and similar service providers.
We do not control third-party cookies. Information collected by third parties is governed by their respective privacy policies.
How Long Cookies Remain on Your Device
Cookies may remain on your device for different periods of time.
Session Cookies
Session cookies expire automatically when you close your browser.
Persistent Cookies
Persistent cookies remain on your device until they expire or are deleted by you.
The retention period varies depending on the purpose of the cookie and the service provider.
Your Cookie Choices
Cookie Preference Center
Where available, you may manage your cookie preferences through our cookie consent banner or preference center.
You may choose to:
- Accept all cookies;
- Reject non-essential cookies;
- Customize cookie preferences by category.
Your preferences can be updated at any time.
Browser Settings
Most browsers allow you to:
- View cookies stored on your device;
- Delete cookies;
- Block cookies;
- Configure notifications before cookies are stored.
Please note that disabling certain cookies may affect the functionality of our Services. Blocking all cookies (including necessary cookies) will have a negative impact upon the usability of many websites, including ours. If you block necessary cookies, you may not be able to use all the features on our Services. You can also delete cookies already stored on your computer; however, deleting cookies might have a negative impact on the usability of many websites, including ours.
Advertising Opt-Out Options
You may opt out of certain targeted advertising activities through:
- Digital Advertising Alliance (DAA): https://optout.aboutads.info
- Network Advertising Initiative (NAI): https://optout.networkadvertising.org
- Your device advertising settings
If you opt out, you may continue to receive advertisements, but they may be less relevant to your interests.
Global Privacy Control and Universal Opt-Out Signals
Certain U.S. state privacy laws require that we recognize browser-based opt-out preference signals such as the Global Privacy Control (“GPC”). If your browser or a browser extension sends a GPC signal, we will treat that signal as a valid request to opt out of the sale or sharing of personal information and/or targeted advertising associated with the browser from which the signal is sent.
Some browsers also transmit “Do Not Track” (“DNT”) signals. Because there is currently no universally accepted standard governing DNT signals, our Services may not respond to such signals. We continue to monitor developments regarding browser-based privacy controls and may update our practices as standards evolve.
Your Rights and Choices
You may have additional rights regarding the personal information collected through cookies and similar technologies on our Services. In particular, certain advertising and targeting cookies used on our Services may constitute a “sale” or “sharing” of personal information, or may be used for “targeted advertising,” as those terms are defined under applicable state laws. You have the right to opt out of such sale, sharing, or targeted advertising.
To exercise your right to opt out, you may adjust your preferences through our cookie preference center or submit a request as described in our Privacy Policy. For more information about your rights and how we handle your personal information, please refer to our Privacy Policy.
International Users
Users located in jurisdictions that require consent for non-essential cookies may be presented with a consent management platform before such cookies are activated.
Where required by applicable law, non-essential cookies will not be placed until appropriate consent has been obtained.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our technologies, business practices, legal requirements, or regulatory guidance.
When we make material changes, we will update the Effective Date at the top of this Policy.
Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact us:
Audiense, LLC
Phone: (817) 332-3681
Security Reporting: CISO@Audiense.com