Webinars
Most lifecycle campaigns react after purchase intent has already cooled. This session, featuring Elevar and Klaviyo, shows how leading ecommerce brands capture earlier behavioral signals and turn them into segmentation, automation, and incremental revenue.
Behavioral signal is the input every lifecycle campaign runs on, and most brands are working with a delayed version of it. Leading brands capture signal earlier in the journey to power:
Watch this session to see how they close the gap between when intent shows up and when the campaign reacts to it.
Capture high-intent behavioral signals
See where leading ecommerce brands catch behavioral and engagement signals earlier in the journey, before intent shows up as a purchase.
Build richer customer profiles
Learn how deeper behavioral data builds stronger customer profiles and sharper personalization.
Improve segmentation and automation in Klaviyo
Discpver how better signal quality drives smarter segmentation and more responsive automation.
Trigger campaigns earlier while intent is still high
Learn how leading brands move campaigns sooner, while intent is still high enough to act on.
Drive incremental revenue before the conversion moment
See how earlier intent signals improve browse abandonment performance and unlock revenue lifecycle programs miss today.
Shane Gamble
eCommerce Data Expert, Elevar
Shane specializes in ecommerce data infrastructure, helping brands strengthen their tracking and signal quality so platforms can optimize effectively.
Dan Caldwell
Team Lead, Technology Partnerships, Klaviyo
Dan leads Klaviyo's technology partnerships team, where he works with ecosystem partners to help brands connect the tools that power their customer data and marketing stack.
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